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Myles McGuinness, photographer
Kevin Luken, art director
Kerry Krast, writer
Rob Petrie, creative director
Greg Carson/Dave Mering, executive creative directors
Lizz Ross, producer
MeringCarson, ad agency
Visit California, client
“Captured during Visit California’s Dreamers campaign, featuring world class climbers Kevin Jorgeson and Tommy Caldwell at Glacier Point in Yosemite National Park, California. This duo completed the first free climb of Yosemite’s Dawn Wall, making history and scaling one of El Capitan’s most difficult sections."
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