"Automotive Year End Sales Event commercials all look the same. Sheet metal. Deals. And more sheet metal. This campaign for KiaFest is a little different. It's a parody of the movie Flashdance, only instead of a welder in legwarmers, this commercial revolves around a dealer in khakis. From the jump dive roll, to the hip thrust, to the slow-motion, back-lift, multi-angle water drop, every classic move is spoofed. The lyrics describe the dealer's commitment. 'He's a maniac, maniac on the floor. And he's selling like he's never sold before.'" “Maniac” :60(Open on a shot of a record player, similar to the scene from the movie Flashdance. Cut to a tight shot of a dealer’s dress shoes as he runs in place)Music: “Maniac” (lyrics changed).(Around him, customers and dealers are looking at the new Kia Sportage, Spectra, Sedona and Sorento. Above him hangs a Kia Fest banner. As the lyrics kick in, the dealer races into action)Music: He’s a maniac….maniac…on the floor.(Cut to the dealer who is ushering clients to their new Kias. He tosses keys to a woman. He gestures to another customer)Music: And he’s sellin’ like he’s never sold before.(Cut to the dealer jumping over a vehicle and roll out of frame)Music: He’s a maniac….maniac…on the floor.(Cut to another dealer kicking a chair out towards him. The dealer and the chair come together in perfect unison. Just as he sits, another dealer pours water on him, cooling him off)Music: And he’s sellin’ like he’s never sold before.(The dealer pauses for a moment, checks his watch and goes back to work)Super: KiaFest. Deals like never before.