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Paul Shepard, animator
Tedd Marcus/Jeff Rabb, sound engineers
Paul Kamuf/Jen Leong, directors
Lena Beug, producer
Jeffrey Keyton/Romy Mann, executive producers
"A parody of just how ridiculous prescription drug commercials are, that's the side effect that all of them have in common."(Open on a white background with a pill entering the shot. The pill, labeled "Ibupopfin," spins and changes colors as it sheds different coatings, at one point revealing an animated cat inside, as the VO describes the features of "Ibupopfin.")Narrator (VO): Your favorite pill just got cuter. Introducing new Ibupopfin minis. Pop a few on the go and get poppin' with Ibupopfin. In a clinical study Ibupopfin was found to be non-addictive for some users. Side effects do not include good hair, unconditional love, getting lost, disco naps, hounds tooth, invisible ball, gridlin, the butterfly, and rimplants.(End on the side effects appearing as a long list of fine print under the MTV2 logo)
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