“This Mid-Autumn gift box enables customers to enjoy moon cookies with the brightest moon. Appreciating the moon and enjoying festive foods such as moon cakes with family is traditional and is still a trend in the Chinese region during the Mid-Autumn Festival. Our package design features the unique beauty of the moon. We framed more than 100 photographs of the moon—from different angles, and from light to shade, and far to near—inside an octagon, a traditional shape for window frames in China. As the key visual, this re-creates ‘moon appreciating’ through the window with family. The box was handmade using Sycamore wood to give a warm touch and a sense of traditional Chinese craftsmanship.”